Use cases
One problem per page,
in your vocabulary.
Each use case pairs one service line with one industry and works through a specific operator problem: what is actually breaking, the technical or regulatory reason it is not already solved, and how we would approach it.
The evidence note on each page identifies the supporting work and the scope of the proposed application.
- Delivered work Sports & Gaming
Turning inconsistent racing feeds into live probabilities
We buy form, results and price data from several providers, and we still cannot produce a probability we would price a market off.
- Delivered work Government & Civic
Measuring public sentiment by ward, district and city
We hear about a problem in a district when it reaches the news, and by then the only options left are reactive.
- Delivered work Retail & FMCG
Costing and pricing products when raw material moves weekly
Our input prices move with season and quality, and we re-cost a catalogue of over a hundred products by hand and by instinct.
- Implementation approach Manufacturing & Supply Chain
Making sensor telemetry usable for condition monitoring
We have historians and PLC data at every site and still cannot answer which machines are deteriorating without someone exporting a spreadsheet.
- Related delivery experience Retail & FMCG
Reordering stock from sales data instead of gut feel
We find out about stock-outs from customers and about over-ordering from the bin, because reordering runs on memory and a walk of the shelves.
- Related delivery experience Retail & FMCG
Cutting food waste with markdown timing built into pricing
Waste shows up as a shrinkage variance after the period closes, so markdowns happen when someone notices the date, not when the margin has already gone.
- Related delivery experience Financial & Insurance
Models that backtest well and lose accuracy in production
Our models perform in backtests, then drift in production, retraining risks regressing what worked, and nobody can reproduce the exact model that made a decision last quarter.
- Related delivery experience Financial & Insurance
Market data vendors disagree on identifiers, timing and corrections
Our data vendors disagree on identifiers, publish at different times and correct history without warning, and every consumer downstream does its own reconciliation of the mess.
- Related delivery experience Financial & Insurance
When a strategy backtests well and loses money live
Our strategies backtest well and underperform live, and we cannot tell whether the model degraded, the regime changed, or the backtest was flattering us from the start.
- Delivered work Sports & Gaming
Taking tote and fixed-odds bets on one betting platform
Our tote bets and our fixed-odds book sit in separate systems, so a customer's balance, our liability position and a scratching never agree across the two.
- Delivered work Sports & Gaming
Consolidating operator brands onto one multi-tenant platform
Every brand we run has its own stack, its own administration and its own reporting, so adding a brand means adding infrastructure and a person to look after it.
- Delivered work Government & Civic
Identifying individual animals from live camera feeds
Rangers watch camera feeds and log sightings by hand, so we know an animal was seen but not reliably which animal, or where it has been moving.
- Implementation approach Government & Civic
Detecting potholes and road defects from camera feeds
Road defects reach us through inspections and complaints, so we find out about a pothole when someone reports it or when it damages a vehicle.
- Our product Retail & FMCG
Running one cloud POS across restaurants, stores and hotels
Every venue runs its own till configuration, so a price change or a new product means touching each site by hand and hoping they all took.
- Implementation approach Financial & Insurance
Adding enterprise SSO to a platform not built for it
Our platform has its own user table, and every enterprise deal now stalls at the security review because the client's identity team will not accept it.
- Implementation approach Retail & FMCG
Adding products to the catalogue from a photo, not a form
Every new line means someone typing names, sizes and categories into the back office, so the catalogue permanently lags what is actually on the shelf.
- Related delivery experience Financial & Insurance
Personalised advice tools that survive RG 255 scrutiny
We want to offer personalised digital advice, but every algorithm we deploy carries our full licensee obligations and the regulator expects us to test, monitor and explain it.
- Implementation approach Digital Assets
Taking an NFT wallet platform from implementation to launch
The app works on testnet, and nobody can say precisely what has to change before real value moves through it on mainnet.
- Delivered work Sports & Gaming
When a broadcast channel shows a result for a race that has not run
Our in-platform racing broadcast shows result graphics that lag, repeat or attach to the wrong race, and the only fix the ops team has is restarting the whole channel.
- Related delivery experience Financial & Insurance
When every new trading strategy waits on an engineering ticket
Every factor or strategy our analysts want to test becomes an engineering ticket, so research runs at the speed of the sprint board and most ideas are never tested at all.
- Related delivery experience Financial & Insurance
Exposure you can only see at T+1 is exposure you cannot act on
Our position is assembled overnight from several systems, so the risk desk is always deciding against yesterday and the first person to see a breach is the reconciliation, not a human.
- Delivered work Sports & Gaming
Registration that loses the punter at the first rejection
Our registration form posts everything at once, so the first server-side rejection is where most of our sign-ups die — and every brand wants a different form.
- Delivered work Sports & Gaming
Tenant configuration that fails safely on a multi-tenant platform
We changed a global feature setting in the admin console, the save succeeded, and behaviour on the tenant sites did not change.
- Delivered work Sports & Gaming
Keeping a racing platform available through race day
On a Saturday our platform is busiest exactly when our engineers are least available, and the alerts we do get tell us a service is up rather than whether it is right.
How to read these
What supports each use case.
Each page identifies whether it describes delivered work, related experience, our product or an implementation approach.
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Delivered work
A project in this domain, linked to its delivery account and published outcomes.
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Related experience or our product
Relevant work informs the approach. The page explains which parts are supported and which need a separate implementation.
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Implementation approach
A design or integration approach, without a published customer delivery for that workflow.